About
One standard. Three businesses.
The story of Travers Humble and The Humble Standard.
Chapter 1
Product first
Travers Humble spent 30 years in product management — learning how to understand people, define what matters and ship it well.
Chapter 2
Then, property
He brought that same discipline to real estate. We ran the numbers to find our homes, but we started with a simpler question: where would we want to spend time ourselves? We looked for places with year-round appeal, where we could offer guests exceptional experiences. Poconos Bliss and Cat Ridge Resort are the result.
Chapter 3
Then, the trip
THS Travels started long before the homes. As the son of a Pan Am pilot and flight attendant, Travers grew up chasing that feeling of stepping somewhere new, where the usual rules fall away and you see the world with fresh eyes. The French call it dépaysement. He spent his career in travel at Hotwire, Expedia, Vrbo and travel startups, and now plans custom trips anywhere in the world, so our guests and clients can feel it too.
Chapter 4
Now, the playbook
Consulting is the third door: helping other operators and small businesses use what he's learned building all of it.